These links damage the user experience for visitors and can impair the credibility of your site. For those who monetize sites with display ads, it can even prevent ad providers from allowing ads on your site. More visitors will click on your website in the search results if it has a captivating meta description. Even though Google only provides meta descriptions 37% of the time, it is still important to ensure your most important pages have great ones. Your pages are likely being scanned as part of your daily crawl budget if they are popular, receive organic traffic and links, and are well-linked internally across your site.
I took three different types of content and ran them through the tool. The bottom line is that Claude’s AI models are more advanced and provide accurate insights that ChatGPT couldn’t compete with. I tested the same piece of content in both ChatGPT and Claude. They are customised specifically for your content , pointing out exactly what needs to be fixed. All you have to do is implement the changes according to what the report says. Think of it like your quality scorecard highlighting content gaps, inaccuracies, or non-compliance areas.
User-friendly URLs
You can then rewrite your tags to ensure they’re displayed correctly. It’s a handy free SEO tool for marketers looking for related keyword suggestions. In addition, KeywordsFX provides you with questions related to the topic of your target keyword and modified versions of keyword phrases. The free version shows you the top 100 backlinks with details like the domain rating. While Semrush has a suite of paid SEO tools, it also has plenty of free features that can spy on your competitor.
Brand searches are an important way for people to find you online and branded SERPs also provide you with a good insight into how Google sees your brand. Issues with any of the things mentioned above are vital to include in an audit. Since audits are something you do regularly, keeping track of your most important metrics will help you understand the results of the changes you make over time.
For this, I find it useful to sketch out the flow of a website so I can see what’s important and what isn’t. It checks every page on your website for over a hundred predetermined SEO issues. Now, I run a pretty tight ship with the blog, and this was admittedly only a minor issue. But I see many businesses, big and small, with more severe problems. Raven is by far the most superior and comprehensive toolset we found to date. Raven Tools is one of those tools we absolutely couldn’t live without.
Access experts on-demand
There are plenty of online resources, tools, and communities that can help you get started. However, DIY SEO requires a significant investment of time and usually a high level of frustration tolerance to learn the ropes and stay updated with trends and best practices. SEO can be complex and often raises many questions, especially for those new to digital marketing or looking to improve their website performance. Below, we address some of the most frequently asked questions about SEO. Hiring a full-service SEO agency is typically a significant investment, but it also provides the most comprehensive support.
However, the timeline can vary depending on the competitiveness of the keywords, the quality of your content, and the overall state of your website. In some cases, such as when technical issues are fixed, results can be seen much faster. Ensuring your site is properly indexed is crucial, and unfortunately, indexing issues can be easy to miss. For example, a global leader in roofing materials experienced a steep drop in traffic after an accidental “noindex” tag was applied to their entire site. Despite their best efforts, they could not identify the problem.
In general, if you have a large number of pages that aren’t being SEO Anomaly crawled or updated as frequently as you want, you should think about looking to speed up crawling. Having a big crawl budget does not guarantee that you will rank at the top of the SERPs. But if all of your critical pages are not crawled due to crawl budget concerns, it is possible that those pages may not be indexed. An XML sitemap helps Google to navigate all of the important pages on your website. Considering crawlers can’t stop and ask for directions, a sitemap ensures Google has a set of instructions when it comes to crawling and indexing your website. Note that pages will only appear in the search results if they are indexed without any issues.
- If your SEO isn’t up to par, the impact of radio ads is greatly diminished.
- From here, the tool will create a list of key recommendations based on these sections.
- In order to allow access, you need to create a redirect leading them to moved page.
- In your SEO site audit, start by diagnosing common UX factors.
Responsive design, touch-friendly buttons, and properly scaled images all contribute to a better mobile experience, improving your rankings and user satisfaction. Page speed is a crucial ranking factor that directly affects user experience. Test your website’s loading speed by using Google PageSpeed Insights or with Morningscore’s website speed test. If your site is slow, consider optimizing images by compressing file sizes and using formats like TinyPNG. Minimize HTTP requests, leverage browser caching, and use a Content Delivery Network (CDN) to improve load times.
…I’d still recommend updating any internal links to point directly to the new URL. The Seobility SEO audit highlighted a number of problems with this site’s internal link structure. Remember this alt text will also be the anchor text for your featured images.
